The team photo is worth more than the service list
Every clinic offers implants, orthodontics and cosmetic dentistry. That list differentiates nothing, because it is identical across all thirty clinics in your city.
What does differentiate is who is behind it: names, faces, years in practice and a specific way of treating people. It is the first thing someone checks before letting a stranger work on their mouth, and it is exactly what most dental sites bury on a subpage.
Booking has to take two taps
Most visits to a dental site come from a phone, many of them outside opening hours and quite a few from someone in discomfort. An eight-field form loses that person.
A WhatsApp button that opens the conversation with the message already written keeps them. Small to build, large in conversion.
Reviews belong on your site, not only on Google
Reviews collected on Google work for Google. Collected on your own site as well, they work for you: they get read by someone already on the page deciding, and they don't send anyone off to a listing where your competitors appear.
What it includes
- A team page with each professional's name, photo and specialism.
- Treatments explained in the patient's language, not the dentist's.
- WhatsApp booking with the message already drafted.
- Patient reviews on your own site.
- Map, opening hours and phone visible on mobile without hunting.
- Structured data so Google understands you are a clinic and where you are.
- Hosting, domain, SSL and support included in the monthly fee.
Every price, no fine print: see plans